Would you rather listen to a podcast about this? Check it out! E-commerce is consistently on the rise and Google’s search results are becoming more and more competitive. Given the world’s current situation, businesses of all sizes are beginning to understand the value of a digital strategy and are making substantial investments in e-commerce SEO. […]
E-Commerce SEO Guide | Part 1 | Data, Long-Tail Keywords, & Images Read More »
Would you rather listen to a podcast about this? Check it out! As awareness of digital strategies and their impact grows, more businesses are getting their brands online. Along with this, COVID has forced us to be remote and leverage the internet further. With this, online competition becomes more and more fierce with every passing
Leveraging Microsites in Digital Campaigns Read More »
Would you rather listen to a podcast about this? Check it out! Artificial Intelligence (AI) is everywhere. AI is running the street lights in your neighborhood and helping to get that DoorDash order to you throughout this pandemic. AI and digital marketing go hand in hand. Search engine algorithms and digital advertising products rely on
Leveraging Artificial Intelligence (AI) for Search Engine Marketing Read More »
Would you rather listen to a podcast about this? Check it out! After the announcement that shopping ads/listings on Google will now be free, we wanted to follow up with a post that explains how to setup shopping ads/listings. Huge ROI opportunity here! It seems relatively straightforward, but it can get complicated! If you want
How to Setup Google Shopping Ads-Free Listings Read More »
A high bounce rate can be a little soul-crushing. You invest and work hard on your website, only for people to spend seconds on a page before leaving. What’s going wrong? Most businesses focus on making their homepage the “front door” of their website, and that’s a good thing. You want your homepage to be
Reduce Your Bounce Rate with These 6 Tips Read More »
“It’s now free to sell on Google” The bold title from President of Commerce with Google, Bill Ready from a 4/21 blog post detailing the Google Shopping Ads change to help the retail sector. In lamens terms: If you sell products, you don’t have to pay to list them on Google anymore, they’re free. Google
List Your Products on Google for Free Read More »
What Is CTR? CTR stands for Click Through Rate. It literally is the rate at which searchers click through to your website. Clicks: clicks from search to your website. Impressions: appearances in search. Clicks/Impressions=CTR It’s a metric that measures how well your ad or search listing is resonating with users, for Google’s algorithm. Wanting to
CTR: What It Is, What It Influences, How to Improve It Read More »
There are many tools available to the SEO industry these days, but one tool I always come back to is Google Search Console (GSC). Its simplistic layout makes for an easy user experience and provides valuable resources to improving a website’s SEO for both novice and experienced SEOs. The goal of today’s blog post is
Google Search Console’s Tools and Features Explained Read More »
Your website is a 24-hour salesperson. For SaaS businesses, and anyone with an ecommerce website—having that 24-hour sales person setup to perform like Billy Mays could be the difference between a good, and a great year. Think about putting together online sales numbers at the end of the quarter, and seeing the number of transactions
SaaS SEO Strategy: Growing Exposure + Recurring Revenue Read More »
Eliminating 404 errors entirely is practically impossible, but there are a few simple things you can do to mitigate the effects broken pages have on your website’s SEO and rankings. Why is avoiding 404 errors practically impossible? Well, you always have to account for typos and human errors. If someone misspells your domain in the
Improve Your SEO with a Custom 404 Page Read More »
This free report will include your website’s online presence and provide customized strategies to help you drive more traffic, leads and sales.
