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Unlocking the Power of Customer Reviews: 5 Updated Statistics for Businesses to Know in 2023

Unlocking the Power of Customer Reviews: 5 Updated Statistics for Businesses to Know in 2023

Customer reviews have become an integral part of the consumer decision-making process, with more and more individuals relying on them to make purchasing decisions. In recent years, businesses have recognized the importance of reputation management and how it can affect their success. In this article, we will explore five updated statistics that highlight the importance

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Getting Google Guaranteed/Screened for Local Service Ads

[Updated Feb 2023] Build a great reputation online, give prospective customers confidence in your services, and guarantee those services. That’s the Google Guarantee. Over the past few years the search results have been monetized with ads throughout the search results page. Google Guaranteed/Screened businesses are essentially local service ads, that appear at the top of

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Converting from UA to GA4

Converting from UA to GA4 including Ecommerce-Simplified

Google recently announced that they’re discontinuing Universal Analytics in July 2023. Whether you’re an SEO converting accounts for clients, a marketing manager, or a business owner that set up analytics on their own-you’re going to have to make the switch. In July, Universal Analytics will stop processing new hits. The sooner you make the switch,

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Your Advertising Options with Google Ads

Your Advertising Options with Google Ads [Aug 2022]

Google Ads has developed into much more than solely simple ads that appear in the search results. You can advertise across the internet on over 2 million websites, on YouTube, you can create different search ads like shopping ads or Google Guaranteed, and more. All of the options are great, and they can be leveraged

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Custom Dimensions Behavior Flow

Google Analytics Behavior Flow: Creating Custom Dimensions

Google Analytics is packed full of valuable tools and data to help you learn about the different types of users visiting your website. One of those tools is called Behavior Flow. This particular feature within Google Analytics (Universal Analytics) provides insight about how users navigate your website from the first page they visit (landing page)

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