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IndexNow Setup for Bing Webmaster Tools Made Easy

In Microsoft Bing’s Webmaster Tools, they now have “IndexNow”. This touts the ability to create “real-time indexing” in a variety of search engines. We’re ensuring all of our clients have this setup. Why is Bing and the IndexNow tool relevant? Because Chat GPT-4 “can access live web results through Bing’s Search Index“. So working with

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AI Overview and Chatbot-How To Appear Blog Header

How to Appear in AI Overviews + AI Chatbot Responses

AI, Content, SEO / Ray Cheselka

Some are calling it AEO (Answer Engine Optimization), GEO (Generative Engine Optimization) or GAIO (Generative AI Optimization), others are calling it AI powered SEO or AI Search Results SEO. Call it what you want, but as a business all that matters is appearing where prospective customers are looking. AI overviews coming up in Google Search

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An Introduction to Programmatic Advertising

Adwords, AI, Algorithm, Digital Ads, Social Media Advertising, Strategy / Jake Ostmann

Programmatic advertising is a type of digital advertising where the buying, placement, and optimization of ads is automated using software powered by algorithms and machine learning. Instead of manually negotiating with publishers or ad networks, advertisers use platforms and algorithms to purchase ad inventory in real time. This process leverages data to target specific audiences

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Exploring ChatGPT-Getting Started, Uses, Concerns

Leave a Comment / AI, ChatGPT / Ray Cheselka

ChatGPT is the talk of the town right now. Not only does it have potential benefits for digital marketers and marketing in general, but its influence as a useful tool is being considered by legal firms, medical companies, and other industries you may not expect. One of my favorite quotes is, “if it sounds too

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IndexNow Setup for Bing Webmaster Tools Made Easy

How to Appear in AI Overviews + AI Chatbot Responses

Exploring ChatGPT-Getting Started, Uses, Concerns

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