Digital Marketing Blog
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Ads On Searches For Your Brand Name-Necessary or Not?
Putting a few dollars a day into digital search ads for your brand can go a long way. Is it a good idea for your business? We’ll help you identify the value and take action in this post. Reasons to have branded search text ads Search in Google/Bing Search for

SEO Audits: Creating a Foundation for SEO Success
What Is an SEO Audit? The backbone to a great SEO strategy starts with a comprehensive SEO audit of your website. Your in-house SEO or agency should first take a look at your website and determine the most critical items in need of repair and provide a general assessment of your

How To Maintain Accurate Analytics Data in 2022
It’s been a complicated year for digital marketing data. Trends have been altered, we’ve seen some significant fluctuations, and uncertainty still remains. One thing that is certain is that good data can be leveraged for future decision making. With all of the curveballs 2020 has thrown us, here are some

Low Cost + Guarantee Filled SEO: Think Twice
You know the old saying—If it sounds too good to be true, it probably is. “Guaranteed results!” “SEO starting at $250!” “Start ranking in 2 weeks!” Sounds great, right? Well, I can guarantee you this—there is a good chance you’re not going to be happy with anyone that is offering/promising

8 Email Marketing Myths and their Ultimate Debunking
There are so many myths floating around in the digital marketing world about the effectiveness of email marketing, as well as what email marketing best practices are. We decided to take a look at some of these myths and explain how they do and do not pertain to the overall

E-Commerce SEO Guide | Part 3 | Product Page Content and UX Tips
We are back with part 3 of our E-Commerce SEO Guide series focusing on the subjects of content and user experience (UX). Given these topics are rather broad, we are going to discuss how content and UX can improve rankings for product pages. We will worry about product categories and

May 2020 Algorithm Update Impact + Google E-A-T Guidelines
Would you rather listen to a podcast about this? Check it out! After the May 2020 Algorithm update, we’ve noticed some heavy fluctuations in client rankings that are appearing to stick. This is one case we saw. Over 97% of our clients were protected from ranking losses, or even saw

SEO For Podcasts
What Are Podcasts, Again? And How Does SEO Work For Them? Podcasts are a series of digital audio files that a person is able to listen to by downloading to their device or streaming through an online platform. Because Podcasts are in audio format, it’s not common to think that

Podcasts- What They Are and How They Can Benefit Your Business
Would you rather listen to a podcast about this? Check it out! Podcasts are a great way for your business to expand on their digital marketing efforts. It is becoming very common for companies to use podcasts as a tool to grow their business. The team at webFEAT Complete has

E-Commerce SEO Guide | Part 2 | URL Structure, Strategic Links, & Backlinks
Would you rather listen to a podcast about this? Check it out! We are back with Part 2 of our E-Commerce SEO strategy series. We will be getting a bit more technical this week, but these are three essential components to making your e-commerce website rank in the search results.

What is a Conversion?
Would you rather listen to a podcast about this? Check it out! A conversion is different for every business and is dependent on your goals. Types of Conversions clicks on phone # links clicks on email links Form Submissions Newsletter Signups Promotion sign up Visiting the cart Visiting the checkout

E-Commerce SEO Guide | Part 1 | Data, Long-Tail Keywords, & Images
Would you rather listen to a podcast about this? Check it out! E-commerce is consistently on the rise and Google’s search results are becoming more and more competitive. Given the world’s current situation, businesses of all sizes are beginning to understand the value of a digital strategy and are making