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May 2020 Algorithm Update Impact + Google E-A-T Guidelines Blog Cover

May 2020 Algorithm Update Impact + Google E-A-T Guidelines

Would you rather listen to a podcast about this? Check it out! After the May 2020 Algorithm update, we’ve noticed some heavy fluctuations in client rankings that are appearing to stick. This is one case we saw. Over 97% of our clients were protected from ranking losses, or even saw

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SEO For Podcasts

What Are Podcasts, Again? And How Does SEO Work For Them? Podcasts are a series of digital audio files that a person is able to listen to by downloading to their device or streaming through an online platform. Because Podcasts are in audio format, it’s not common to think that

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What is a Conversion?

What is a Conversion?

Would you rather listen to a podcast about this? Check it out! A conversion is different for every business and is dependent on your goals. Types of Conversions clicks on phone # links clicks on email links Form Submissions Newsletter Signups Promotion sign up Visiting the cart Visiting the checkout

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Ecom SEO Guide Part 1

E-Commerce SEO Guide | Part 1 | Data, Long-Tail Keywords, & Images

Would you rather listen to a podcast about this? Check it out! E-commerce is consistently on the rise and Google’s search results are becoming more and more competitive. Given the world’s current situation, businesses of all sizes are beginning to understand the value of a digital strategy and are making

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Leveraging Microsites in Digital Campaigns

Leveraging Microsites in Digital Campaigns

Would you rather listen to a podcast about this? Check it out! As awareness of digital strategies and their impact grows, more businesses are getting their brands online. Along with this, COVID has forced us to be remote and leverage the internet further. With this, online competition becomes more and

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What is Facebook Shops? Everything You Need to Know

What is Facebook Shops? Everything You Need to Know

Would you rather listen to a podcast about this? Check it out! More and more businesses are relying on the internet to sell their products and services. Up until now your only legitimate outlet to sell online has been through your business or personal website. But there are some cons

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responsive ads

Responsive Ads: Real Client Results & How to Improve Your ROI

Would you rather listen to a podcast about this? Check it out! You may have noticed Google’s recommendations within your Google Ads account and wondered whether these are worthwhile or if Google is trying to milk more dollars out of your pocket. My advice is to always take these recommendations

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Free Shopping Ads-How to Setup Blog

How to Setup Google Shopping Ads-Free Listings

Would you rather listen to a podcast about this? Check it out! After the announcement that shopping ads/listings on Google will now be free, we wanted to follow up with a post that explains how to setup shopping ads/listings. Huge ROI opportunity here! It seems relatively straightforward, but it can

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6 Tips to Reduce Your Bounce Rate

Reduce Your Bounce Rate with These 6 Tips

A high bounce rate can be a little soul-crushing. You invest and work hard on your website, only for people to spend seconds on a page before leaving. What’s going wrong? Most businesses focus on making their homepage the “front door” of their website, and that’s a good thing. You

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