Digital Marketing Blog
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Is Facebook Advertising Still Worth It in 2024? A Look Ahead
As we step into 2024, the digital marketing landscape continues to evolve at a rapid pace. With this ongoing transformation, it’s natural to wonder if Facebook ads remain a worthwhile investment for businesses. In this blog post, we’ll take a forward-looking approach to assess the potential effectiveness of Facebook advertising
How to Promote Your Business with Reels
A new era of technology is upon us, and new social media platforms are emerging seemingly every day. It is essential to analyze these trends in social media platforms and how your company can grow from them. Adjusting to the new algorithms and staying in tune with the content that
Utilizing Different Marketing Channels Based on Industry
Getting your company to thrive through online leads or sales is a tough challenge; however, that can be easily overcome when you find out which marketing channel(s) is most optimal for your business. Different marketing channels are utilized to maximize the success of the business. We are going to dive
Instagram Algorithm Updates (Updated Aug 2023)
As digital marketers, part of our job is to understand the how’s and why’s behind all of the digital marketing strategies and opportunities available to us. We constantly seek to learn how various platforms work so that we can optimize our approach to best achieve success through these channels. One
Facebook Algorithm Updates (Updated Aug 2023)
It seems like every day the Facebook algorithm changes which affects business Pages either for the worse or for the better. While Facebook will never detail EVERY change to its algorithm they do make public the major changes that would affect your posts being seen by people in their News
Safeguard Your Website from Hacks: Powerful Password Tips and Hosting Solutions
In today’s digital landscape, the security of your website is paramount. With cyber threats on the rise, ensuring your website’s protection is crucial to safeguard your business, reputation, and customers’ data. One of the primary entry points for hackers is weak passwords, making it essential to fortify your website with
Social Media Success: Choosing The Right Platforms For Your Business
In today’s digital age, social media has become an indispensable tool for businesses of all sizes. With billions of active users worldwide, these platforms offer unmatched opportunities to connect with your target audience, boost brand visibility, and drive business growth. However, not all social media platforms are created equal, and
Managing Local Listings and Business NAP Online
Businesses have listings online. Some are manually created, and some are auto-generated. Either way, local businesses need to have a variety of local listings. The information on those listings needs to be accurate and consistent. You’ll find listings on Google, Bing, Yelp, Facebook/Meta, LinkedIn, and more. Just search your brand
How to Craft the Perfect Social Media Post in 2023
In the world of digital marketing, social media has taken center stage as one of the most effective ways for businesses of all sizes to reach their target audience. With the rapid evolution of social media platforms like Facebook, Instagram, and TikTok, it’s crucial for businesses to stay up-to-date with
The Best Times to Post on Social Media in 2023 (Cheat Sheet Included)
Understanding the optimal times to post on social media is a crucial aspect of any successful social media marketing strategy. After investing time and effort into creating a post, it can be discouraging to see little to no engagement. However, it’s important to recognize that the day and time you
5 Common Website Issues/Opportunities
When someone is interested in any kind of digital marketing service(s), we take some time to evaluate their presence online. Finding weaknesses helps us develop action items that ultimately will guide improvement and growth. We’ve done this for years, and over that time have developed some common reasons why websites
Redirects: A Must For Most New Websites
Building a new business website is exciting. It’s a revamp for the company online, and something that should encourage growth. Imagine how upsetting it would be to launch that new site, then all of the sudden the calls, form submissions, sales, etc. you’ve come to expect from the website slow
