Digital Marketing Blog

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An Actionable Framework for Evaluating Competitors

Components of the Evaluation: Website Quality Search Presence Social Media Presence Each of these components can (and will) be broken into more specific pieces. For now, know that we’ll evaluate based on the above. Website Quality Website quality is the most important measure of how successful an internet-focused business will

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How to Prevent Human and Bot Spam Contact Form Submissions

Business owners and SEO’s alike, we’ve all been there. Whether it’s in our inbox, we see it in analytics, or look in a CMS form plugin, we see that a form was submitted! Someone was browsing online, they found us, and maybe they want to learn more about our services

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How SEO and Social Media Work Together

Does social media actually help you rank higher? It’s a question as old as time –er, as old as SEO anyway. The answer is: yes. BUT, not in the way that you may be thinking. Not in a direct way. That, however doesn’t make it any less helpful in SERP’s. In

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What Types of Content Should Be on Your Blog

What Types of Content Should Be on Your Blog?

If you’re like over 90% of marketers today, content is a driving force behind your company’s marketing and web strategies. Because “content marketing” – as it’s referred to – has gone viral, the quality of the content that you publish is more important than ever. But what’s makes “quality” content?

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3 Reasons to Always Use HTTPS

Ever seen that green lock that appears to the left of your browser’s URL? Yes, that’s the one. Most likely, you’ve seen it as you causally browse the internet, or even check in on your own website. It’s there, it’s showing “secure” and you’ve never given it a second thought.

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What is the GDPR, and How Will it Affect My (Small) Business?

Unless you’ve been in a coma for the past month, you’ve probably heard about the GDPR, even if you didn’t necessarily realize it. Have you been getting a flood of emails about updated privacy policies? Have you seen new pop ups on some websites asking you to review and update

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Why Website Speed is Important

Why Website Speed is Important for Your Small Business Website

If you own a small business, work for one, or are thinking about starting one (and you probably  do, since you’re reading this), you’ve probably heard all about how important having a business website is. And we hope you’re already convinced of that, because that’s not what we’re going to

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FEAT First Episode 2: SEO Experts-Resources

Transcript: Ray: Earlier we all talked a little bit about ourselves. We’re always discussing on our team Skype. We have a lot of shared interests of course, and some of those revolve around people in the industry and resources in the industry. So I guess we’ll just go around and talk

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Blog Content, Frequency, and What It Means For Your Business

When prospective customers think about signing up for one of our ongoing plans involving SEO, we almost always recommend adding blogging into that digital strategy. With different levels of blogging (based on research, time to write, etc.), costs, and frequencies, it’s understandable that it can be a bit confusing, and

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