Data. It seems to be running the world today. It’s processed quickly, and it can be leveraged in decision making. From a digital perspective, the place most of us go to is Google Analytics. A great platform that allows us to see who’s visiting our website, where they came from, demographics, flow throughout the website, […]
How to Create and Use UTM Parameters Read More »
Recently I noticed that internal link structure and flow was being revisited by some of the SEO’s I admire. Of course, we’re aware of general best practices for linking, but search optimization best practices are constantly evolving, and it can be difficult to keep up. It’s very possible that we could miss a new best
Understanding Internal Linking Structure Read More »
Business owners and SEO’s alike, we’ve all been there. Whether it’s in our inbox, we see it in analytics, or look in a CMS form plugin, we see that a form was submitted! Someone was browsing online, they found us, and maybe they want to learn more about our services or a product. You go
How to Prevent Human and Bot Spam Contact Form Submissions Read More »
You’re about to launch a new ad, ad group, or maybe even a campaign. Everything is enabled, and now all you can do is wait. When you check in the next morning, you’re welcomed with a notification about an ad or ads being disapproved, along with “Disapproved” in red right next to your ad. What
Why Your Google Ads (AdWords) are Disapproved and How to Fix Them Read More »
Transcript: Ray: Earlier we all talked a little bit about ourselves. We’re always discussing on our team Skype. We have a lot of shared interests of course, and some of those revolve around people in the industry and resources in the industry. So I guess we’ll just go around and talk about, those kinds of resources
FEAT First Episode 2: SEO Experts-Resources Read More »
Transcript: Ray: Hi everybody! Welcome to the first episode of FEAT First, our new video series. Today we just want to dive in and allow you to get to know us a little bit better, because I’m sure we’re going to be getting to know you throughout this journey. We’ll give a little background about
FEAT First Episode 1: Meet the Team Read More »
FEAT FIRST! It’s the new name of our blog, and our new video series that will talk about all things digital including SEO, Content, Social Media and so much more. This includes current happenings, strategies, people to follow, and more! Watch the introductory video, here: Transcript: Hi. My name is Ray Cheselka, I’m the SEO
Introducing FEAT FIRST Read More »
Is your business listed on Yelp? How about Google+? Facebook? What these platforms have in common – other than being social networks – is that they all offer an opportunity for a customer to provide your business valuable feedback, in the form of a customer reviews. On one hand, this is good for business because
Customer Reviews – 5 Stats on Their Importance Read More »
