Author name: Ray Cheselka

Ray is the COO at webFEAT Complete, and has been managing digital marketing accounts for 10+ years. He's passionate about growing business exposure, leads, and revenue through websites, and ultimately helping businesses grow. When out of the office he's probably traveling, snowboarding, golfing, or hiking.

How to Set Up Google Analytics Ecommerce Tracking for Different CMS’

NOTE: We will be updating this post to be more thorough and include more CMS’ in the near future. This post will be helpful as is, but check back soon as it will continually update and be more thorough, based on real ecommerce tracking examples.   If you’re selling online, you need Ecommerce tracking. The

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Get the Most from Your Blog Post—Here’s How

If your blog was a candy, it would be a Now and Later. Remember those? If you’re unfamiliar, they’re little squares of taffy, and according to Wikipedia, they’re called “Now and Later” because that’s when you’re going to want them: now, and later! Incidentally, that’s also the perfect way to describe a well-executed blog. If

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Websites with SEO: A Great Investment for Marketing and Business Development

Imagine if someone could work for you all the time, for free. That would be pretty amazing right? Let’s say you’re a CEO, CMO, or someone who is in charge of marketing/business development at your company. You need to get your company exposure and more revenue. By investing in a great website that is built

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How to Set Up Click Tracking in Google Tag Manager

Set Up Click Tracking in Google Tag Manager: GA4 + UA

[UPDATED SEPT 2022 TO INCLUDE GA4 INFORMATION] I have to admit, I waited too long to learn about Google Tag Manager (GTM) and tracking the click of buttons, downloads, form submissions, etc. Now that I’ve learned about it and executed the implementation many times, I wanted to provide a resource you can refer to, until you’ve

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