.Every website has (or should have) two little links at the bottom that direct users to view the business’s Privacy Policy and Terms & Conditions. Note: businesses can combine these into one page as we do on our website. Some people may wonder “are these pages even necessary? Do I need to put the effort
The Importance of Updating and Maintaining Your Privacy Policy and Terms & Conditions Read More »
iOS 14.5 will soon be introduced to Apple users. With this software update comes new privacy requirements that will solidify the necessity for ongoing SEO efforts. By optimizing your website for the search results, you are able to maintain connections with your business’s desired audiences. Following Google’s decision in 2020 to phase out 3rd party
Apple’s iOS 14 Updates – Ongoing SEO Will Thrive Read More »
From $6,000-$60,000+ per year, investing in a digital marketing campaign can be intimidating upfront. To ease the feeling of any worry, I urge you to consider the ROI potential. These recent, real-life examples should provide some reassurance and a feel for what could be possible with your digital marketing campaign. ROI Example 1-Manufacturing Site Relaunch
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The visual vs. text content debate is a tale as old as time. Okay, it’s at least 5 years old, and there is a general consensus, but it is a heavily discussed topic in the digital marketing world. With the emergence of social media and the overwhelming shift towards online platforms, it is more and
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The Best Free and Paid Stock Image Websites Our Designers Swear By Many factors affect your ability to catch the attention of potential clients on the internet. It is crucial that your website has the correct information, flows well, and is eye appealing. A lot of things can affect whether or not your website is
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The world of digital marketing is ever-growing, changing, and evolving- but that’s not news to any of us. As the marketing world grows, marketing budgets need to bend and stretch and figure out where the most worthwhile investments are to help businesses achieve success. Hubspot reported in a late 2020 article that digital leaders across
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The SEO process is one that requires patience and commitment. While great strides can be made quickly, true results often take a while to achieve with an SEO campaign. Why? The landscape is always changing. From Google’s algorithm to your competition’s strategies. By doing research, staying up to date, and making continual improvements based on
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Adobe Flash is Now Officially Obsolete The world has known about it for a few years and now, as of December 31st, 2020, users are no longer able to download Adobe Flash. The program officially reached the EOL (end of life) date for the program. On January 12th, 2021 Adobe will block Flash content from
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The eruption and history of voice search We’ve come a long way since Siri was first introduced to iPhones in 2011. While voice search had already started gaining some traction (Google being the front runner in this endeavor, of course), Siri was the first option that users had to experience voice search at literally their
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We setup automated, custom Google Analytics reports to stay up to date on campaign progress. This could include various digital marketing campaigns including: SEO, PPC, Social Media, Email Marketing, and more. It can even track offline campaigns if appropriate tracking mechanisms are in place. Most of the time these reports are setup to send to
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