LinkedIn is unparalleled in its ability to connect professionals across a vast array of industries and fields, but for many small business owners LinkedIn too often represents a missed opportunity rather than an outlet for success. This is because running a small business often means that your time is at a premium, and getting familiar […]
Set Your Company LinkedIn Page Up for Success in Only 30 Minutes Read More »
My colleagues and I recently sat down and had a discussion about geotargeting. Businesses seem to have a growing interest in this digital marketing tactic, and rightfully so. We wanted to be sure we could accommodate them completely. Our geotargeting is focused on radius and location targeting, along with local SEO. Some folks have discussed
Geotargeting: Radius Location Targeting + Geofencing [Updated 2025] Read More »
Ok so you’ve written the perfect blog post. You did tons a research, gathered great data and put a lot of time into crafting this masterpiece of a blog for your website. You hit that magical “Publish” button and it’s sent off into the Internet for all to world to enjoy. And now your job
Optimize Your Blogs for Social Media Like a Pro Read More »
If you’ve done any sort of Googling in your lifetime (and let’s be honest, it’s probably how you found this post) then you’re at least a little bit aware of how Google chooses to list its results. It tries to show you the best fit to your search phrase that it can without you having
How to Increase Your Yelp Search Rankings Read More »
When you think of review websites which ones come to mind? Yelp, Google, Facebook, Foursquare, TripAdvisor, Open Table? All of the above? These are just some of the outlets where customers can leave reviews on their experiences with your business. As businesses rely more and more on the internet to gain valuable customers these sites
How To Handle Bad Reviews Read More »
Facebook ads are some of the most affordable and effective forms of advertising on the internet. And if you’ve done any amount of advertising on Facebook then you may have seen a particular metric that Facebook uses to calculate the performance and optimization of an ad you are running. It’s refereed to as a Facebook
What is a Facebook Relevance Score and Why is it so Important? Read More »
Does social media actually help you rank higher? It’s a question as old as time –er, as old as SEO anyway. The answer is: yes. BUT, not in the way that you may be thinking. Not in a direct way. That, however doesn’t make it any less helpful in SERP’s. In fact, social media should be
How SEO and Social Media Work Together Read More »
Transcript: Ray: Earlier we all talked a little bit about ourselves. We’re always discussing on our team Skype. We have a lot of shared interests of course, and some of those revolve around people in the industry and resources in the industry. So I guess we’ll just go around and talk about, those kinds of resources
FEAT First Episode 2: SEO Experts-Resources Read More »
If you’ve used social media in any capacity you’ve probably come across the good ol’ “#” sign. That is a “hashtag” and believe it or not it holds some very powerful and unique super powers. This simple sign when used correctly can greatly benefit your business or brand when it come to digital marketing. So
A Beginner’s Guide to Social Media Hashtags Read More »
With 84% of people trusting online reviews as much as a personal recommendation, your reputation affects your ability to attract customers, make conversions, and ultimately grow your business. In a previous post, we explored three sources of customer feedback that will not only help you understand what customers expect from your business but will also
Reputation Management Strategy: Planning, Response and Prevention Read More »
