Social Media

Building Your Brand On Social Media

Social media has revolutionized the way that businesses market and promote themselves today. With billions of active users, this tool provides an incredible opportunity to reach new customers, engage with your target audience, and build a strong brand identity. Here’s the catch – building a brand on social media requires a drawn-out, strategic approach. If […]

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How To Create An Instagram Reel For Your Business [Oct 2022]

Over the past two years, you may have noticed a significant increase in the number of videos that appear on your social media feeds, especially Instagram. Previously known for its photo-sharing features, Instagram has recently shifted their focus to vertical, short-form videos, as this type of content seems to draw the most engagement from consumers.

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How to Generate Google, Yelp and Other Review Links for Customers

Would you go to a restaurant, or use a contractor that has 2 out of 5 stars on multiple review platforms? I sure wouldn’t! Reviews are important. They can make a bad impression, or steer someone away from a business completely. Emailing links and explaining how to leave a review via email can get complicated

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5 Essential Digital Marketing Investments for 2022

The world of digital marketing is ever-growing, changing, and evolving- but that’s not news to any of us. As the marketing world grows, marketing budgets need to bend and stretch and figure out where the most worthwhile investments are to help businesses achieve success.  Hubspot reported in a late 2020 article that digital leaders across

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9 Tips for Creating Shareable Content

What do we mean by “shareable content”? While the term “shareable content” kind of refers to the overall ability of a viewer to share your content- aka whether or not you have a “share” button on your blog post, or allow people to share your social media posts, we’re more so talking about whether or

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How to Be Successful on Instagram – 10 Strategies for Instagram Success

Instagram is an…. Enigma to say the very least. With an incredibly intelligent algorithm that is constantly changing, learning, and adapting, many (including us) find it hard to stay on top of the method to its madness. The biggest thing we know is this: the engagement you receive on your posts is the biggest factor

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What is Facebook Shops? Everything You Need to Know

What is Facebook Shops? Everything You Need to Know

Would you rather listen to a podcast about this? Check it out! More and more businesses are relying on the internet to sell their products and services. Up until now your only legitimate outlet to sell online has been through your business or personal website. But there are some cons to this method obviously, with

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Leveraging AI for SEO + PPC Blog

Leveraging Artificial Intelligence (AI) for Search Engine Marketing

Would you rather listen to a podcast about this? Check it out! Artificial Intelligence (AI) is everywhere. AI is running the street lights in your neighborhood and helping to get that DoorDash order to you throughout this pandemic. AI and digital marketing go hand in hand. Search engine algorithms and digital advertising products rely on

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