Content

Influencer Marketing for Small Businesses

It’s no secret that social media has changed the marketing game. Digital marketing techniques can work for small businesses, but influencer marketing might still seem inaccessible. That shouldn’t be the case. Small businesses are being held back by the myth that influencer marketing is only for brands who can afford to snag a mention in […]

Influencer Marketing for Small Businesses Read More »

Blog Content, Frequency, and What It Means For Your Business

When prospective customers think about signing up for one of our ongoing plans involving SEO, we almost always recommend adding blogging into that digital strategy. With different levels of blogging (based on research, time to write, etc.), costs, and frequencies, it’s understandable that it can be a bit confusing, and we understand if you’re thinking:

Blog Content, Frequency, and What It Means For Your Business Read More »

Website Design Elements that Affect Rankings Pt. 2: Internal & External Links

In part one of this series, we discussed Static and Dynamic URLs and how they can improve user experience and crawlability. With part two we’re going to shift focus to internal and external links. If you’ve explored the possibility of an SEO campaign before or are an SEO, you surely know how important acquiring backlinks to your

Website Design Elements that Affect Rankings Pt. 2: Internal & External Links Read More »

Search Phrase and Intent Research vs Keyword Research

Research: Replacing “Keyword” with Search Phrase and Intent

Keyword Research. It’s an important practice in our industry, and a popular topic. When I type it into Google, there are “about 13,600,000 results.” Wow. Guides, Tools, Software, How to’s, all of that good ol’ stuff. All built on the basic premise of identifying what users in a target audience are searching for; keyword research

Research: Replacing “Keyword” with Search Phrase and Intent Read More »

Scroll to Top