In a world where posts, freebies, and blogs can make or break your online presence, it can feel overwhelming to keep up with the content demands of running a business. Fortunately, the types of content you should be publishing can be broken down into categories, and the job of curating content for your business becomes […]
Evergreen and Seasonal Content: An Introductory Guide Read More »
At webFEAT Complete, we love to drill down on data. This allows us to gather insights, recognize opportunities, and make website adjustments that will provide a better user-experience, and encourage the likelihood of conversions that matter. When we look at traffic coming in from organic search results, Bing isn’t normally a huge driver. However, in
Bing Ads: A Low-Cost Addition to Digital Strategy Read More »
Like the term implies, a call to action (CTA) is a crucial component of any website design because it provides the opportunity for a visitor to engage your company (and hopefully do business). Put another way, it’s where your site prompts a visitor to reach out and get involved with your business. Without calls to
3 Simple Steps For Effective Call to Action Read More »
Posting jobs on Google is a great tool for businesses in the hiring process. More exposure in the right places encourages more quality applicants, which can help a business to acquire more talent. We’ve helped a few companies that are looking to fill trade jobs, and we’ve heard mention that talent is scarce. If you
How to Post a Job on Google Read More »
If you’ve never been to the webFEAT Complete office, you might not realize that it’s actually a historic home. CEO Michelle Selnick purchased the house and has repurposed it to fit the needs of the wFC team. We’re proud of our unique office space, and committed to honoring the history of our space and the
Maintaining a Beautiful History: wFC Street Clean-Up Read More »
It’s no secret that social media has changed the marketing game. Digital marketing techniques can work for small businesses, but influencer marketing might still seem inaccessible. That shouldn’t be the case. Small businesses are being held back by the myth that influencer marketing is only for brands who can afford to snag a mention in
Influencer Marketing for Small Businesses Read More »
“Do you do SEO for Amazon?” “Do you have any experience marketing on Amazon?” These questions are coming up more often from some of our clients, and I’m sure from some of yours as well. People order from Amazon all the time. Myself included. If you’re selling a product, you have to consider that it
Amazon SEO: How to Optimize Products for Higher Rankings Read More »
OK, now that you know the 2019 web design trends, we can get into the fun stuff like colors, typography, call-to-action buttons, and navigation. Every designer takes a different approach to build a website, but there’s a standard checklist of items and concepts that should be accounted for. Of course, there are design principles, the
5 Key Components of Website Design Read More »
The team at webFEAT Complete was fortunate enough to get to spend a day volunteering with Habitat for Humanity. We spent the day contributing to the rehabbing of a home in the Lower Price Hill neighborhood. Usually, our work day is spent building digital “homes” for our clients in the form of websites, so when
Building Websites, Building Homes: webFEAT Complete Volunteer Day Read More »
Me and my colleagues Justin (Social Media Manager) and Mitch (Account Manager) sat down and had a discussion about geofencing. Businesses seem to have a growing interest in this digital marketing tactic, and at the time we didn’t feel like we could accommodate them completely. The closest thing we could get to it was radius
Geofencing and Radius Location Targeting Read More »
